On-Demand = 56MM Consumers + ~2x in Two Years On-Demand Consumers, USA On-Demand Products / Services – Consumer Spend, 2017, USA 60MM 56MM Online Marketplaces A Transportation US , ers Housing um ns30MM d Co 25MM Food Delivery an Dem - Health & Beauty On Other 0 $0 $15B $30B 2016 2017 2018 Consumer Spend, 2017, USA Source: National Technology Readiness Survey (4/18). Note: authored by Rockbridge Associates, Inc. & A. Parasuraman, & is co- sponsored by the Center for Excellence in Service, Robert H. Smith School of Business, University of Maryland. The study is conducted Internet Trends online among a representative sample of consumers in a national panel, & represents the views of U.S. adults ages 18 & older. The 53 2019 sample size was 1,032 in 2016 & 1,004 in 2017. The margin of error is +/- 3 percentage points. 2018 figures are estimates.