Wearables = 52MM Users + ~2x in Four Years Wearable Users, USA 60MM 52MM A S U sers, U e 30MM earabl 25MM W 0 2014 2015 2016 2017 2018 Source: eMarketer (11/18). Users = Monthly Active adults 18+ years old who wear accessories or clothing embedded with electronics, software, or sensors that have the ability to connect to the Internet (via built-in connectivity or tethering), Internet Trends which in turn collects & exchanges data with a manufacturer, operator, or other connected devices. 52 2019
Internet Trends - Mary Meeker Page 51 Page 53