Open Internet = Online Reviews Can Boost Multi-Sided Accountability… Do Online Consumer Reviews / Government Oversight Help ‘A Lot’ to _________ Ensure Safety of 41% Ensure Safety of Products / Services Products & Services 33% Make Companies 45% Make Companies Accountable to Consumers Accountable to Consumers 30% Make Consumers Feel 46% Make Consumers Feel Confident About Purchases 25% Confident About Purchases 0% 25% 50% Consumer Reviews Government Oversight Pew Survey (USA) Source: Pew Research Survey (12/15). N = 4,787 USA Consumers. Internet Trends 195 2019